If you’re exploring your options for a new Buick SUV in New Richmond, Wisconsin, you’ve come to the right place. At Johnson Motors Sales New Richmond Buick, our focus is on connecting drivers with the right vehicle for their lifestyle while making the entire experience as straightforward and enjoyable as possible.
We believe buying a car should feel good from start to finish — and that starts with knowing who you’re working with.
Who We Are
Johnson Motors Sales New Richmond Buick is a dedicated Buick dealership proudly serving drivers in New Richmond, WI, and the surrounding communities. Our team is here to help you navigate the full Buick lineup with confidence, whether you’re shopping for your first SUV or upgrading to something with a little more room.
We take pride in being a resource — not just a retailer. That means giving you real information so you can make the best decision for your family and your budget.
The Buick Lineup We Carry
About Johnson Motors Sales New Richmond Buick, one of the most common questions we hear is: “”Which Buick is right for me?”” The honest answer depends on your priorities, and Buick offers a model for just about every need.
The 2026 Buick Envista is an excellent choice for those seeking a compact crossover that’s easy to maneuver and well-suited for everyday driving. If you want a bit more space and style, the 2026 Buick Encore GX delivers a refined feel in a small SUV package.
For those who need more interior room, the 2026 Buick Envision offers a comfortable, thoughtfully designed cabin. And for families who need three rows, the 2026 Buick Enclave seats up to seven passengers.
Trim Lines: Sport Touring and Avenir
Buick offers two distinct trim lines across its SUV lineup — Sport Touring (ST) and Avenir — giving you the flexibility to tailor your vehicle to your preferences.
The Sport Touring line adds a more dynamic appearance with sporty styling cues that set it apart from the standard trims. The Avenir line represents Buick’s highest level of craftsmanship and refinement, with premium materials and elevated features throughout the cabin.
About Johnson Motors Sales New Richmond Buick, we carry vehicles across both lines so you have real choices when you visit our showroom. Whether you lean toward the Encore GX Avenir or the Enclave ST there’s a configuration worth exploring.
Ownership Benefits That Go Beyond the Sale
Buying a Buick comes with a range of ownership benefits that continue long after you drive off the lot. The myBuick mobile app gives you convenient access to vehicle controls and information from your smartphone. GM Rewards lets you earn points on eligible GM purchases that can be applied toward future needs.
Buick Certified Service provides expert maintenance from technicians who know your vehicle inside and out. And with OnStar connectivity available across the lineup, you have added peace of mind on every drive.
These are the kinds of ongoing benefits that make owning a Buick a long-term value — not just a one-time transaction.
Why Choose Johnson Motors Sales New Richmond Buick
At the end of the day, About Johnson Motors Sales New Richmond Buick is about more than selling cars. It’s about building lasting relationships with the people who live and work in New Richmond, WI.
We’re committed to helping you find the right Buick for your life, answering your questions honestly, and supporting you throughout your ownership experience. Whether you’re ready to buy today or just starting your research, we’re here when you’re ready.
Stop in to see our current inventory, explore available offers, or simply get a feel for the lineup in person. We’d love to help you find your next Buick.”
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